Amazon Key

Amazon Wants Your Boot: Amazon Key

Your car boot that is. After successfully launching Amazon Key, Amazon are looking to launch a similar system. Yet, this time delivering items to your car.

However, the scheme is only available to those who own newer models of GM or Volvo vehicles and 37 US cities.  Also deliveries being made using the Amazon Key for cars scheme are limited. Deliveries are only to be made to cars that are parked in a publicly accessible area. Which means cars that are parked on driveways, office car parks or on streets in front of a house or a block of flats.  This means no deliveries to be made to private garages or other such areas that aren’t readily or easily available.

How It Works

A user simply downloads the Amazon Key app, as they would do for the home version. Then link the app to their vehicle. Furthermore, just like the home version, the app will give users a delivery slot. Inform them when it’s on the way and when it has been delivered. Consquently the app also keeps a log of when their car has been locked and relocked. Just like on the home version.

To combat theft, the packages are delivered into a boot and placed/hidden out of sight. To Amazon’s credit, the giant online retailer have been making strides in this area.

Privacy

For a number of years the company have placed an emphasis on leaving packages in an area where they cannot be stolen. Or atleast very difficult to steal from. Amazon even offer secure lockers in available locations for the customers in urban areas.

“Receiving a package securely and reliably in your car, without you having to be there, is something we think many people will appreciate…..This mix of car and commerce is starting the next wave of innovation and we intend to be at the forefront.” – Atif Rafiq, chief digital officer at Volvo Cars.

Furthermore there has been worries of privacy. Are Amazon going to track where by car is at all times? Rohit Shrivastava, the general manager of Amazon Key, shared this concern and calmed everyone’s fears. Also he states that the system that Amazon uses for Amazon Key is “Securely Encrypted” and they cannot see or track a users car.

Listen to the guys chatting about this by clicking here!

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