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SO REAL

We recently chatted with Kelly Vero of SO REAL a company who have the fastest 3D Model tech tool in the business. They produce some awesome content. Content that is built at cinematic quality and game/VR ready assets which can be usde in games film and all XR!

They do this by using their patent pending scanning and conversion tech, the SO REAL tech then automates the productionof digital twins of 3D real life objects. It’s so incredibly cool, you really cannot tell which is real and which is computer generated. Check out the image at the bottom of this article for an example.

The SO REAL tech also does a whole host of things such as:

  • Game- / XR-Ready Guarantee
  • Cinematic Quality
  • Huge, Growing Portfolio
  • Physics Parameters
  • Cool Features. Such as: Built-in Physics Parameters, X-Ray Vision Mode and Shatter Effect

SO REAL: Why?

Immersion > Empathy > Understanding > Peace & Commerce

The guys over at SO REAL are all about making the world smaller. They want to allow you to immerse yourself in the content you engage with. If you want to understand or learn another language or culture, what better way to immerse yourself in it. (Other than flying to another country to experience a new culture first hand)

Well immersion helps with a few things other than making your carbon footprint smaller:

  • Immersive experiences are the next best thing.
  • Immersion leads to empathy.
  • Empathy leads to understanding.
  • Understanding leads to peace.

Their Mission Statement

By mass-producing cinematic-quality, XR- / game-ready 3D objects, we enable global access to immersive experiences and thus accelerate the journey to global understanding.

They believe that by making the world smaller and immersing individually you are able to emerge together as one. Aritsts and business people are the true ambassadors of the world and by immersing your content with SO REAL it would help with understanding others more. Therefore as SO REAL state that if it doesn’t WOW you, it’s not complete. You have to BUSHIDO, which is samurai code for commit and deliver, walk the talk! Collaborate with others and find a way to complete the task at hand. Plus humour. Having fun and laughing accelerates the speed of adoption of anything new that you are learning!

Check out what they promise to both their customers and their investors:

The SO REAL Promise (USP) for customers

Each SO REAL object:

  1. is game- / xR-ready.
  2. is of cinematic quality, (but we can make them more cartoony if you’d like).
  3. has astonishingly precise topology.
  4. has the physics parameters already built in.
  5. has optional cool features not available anywhere else:
    • Superman X-Ray Vision Mode built in. (Yes, you can look inside the objects!)
    • Shatter Effect. (precalculated shatter points and shards)

SO REAL’s proprietary automation technology reduces production time of 3D objects by orders of magnitude. As we can produce 100’s of new objects per week, we deliver you never-ending VARIETY.

The SO REAL promise For INVESTORS

SCALE!

SO REAL has 2 stages of multipliers.

STAGE 1, the rocket booster:
With very little effort, we create 1000’s of objects each of which can be sold 1000’s of times.

STAGE 2, the afterburner:
After a few years, the SO REAL automation tool will be a robust, stable product of its own. By licensing it to 3rd parties, 1000’s of 3D artists can also create 100’s or even 1000’s of 3D objects per year, each of which can be sold (by SO REAL) 1000’s of times.

 

An example of their work is below, can YOU tell the difference?

Above all we think that SO REAL are doing some fantastic work and we cannot wait to see what they come up with over the next few years. It’s an incredible piece of tech that we LOVE!

Check them out here

Listen to our interview with Kelly Vero here

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Europe From Above

 

Europe From Above _ Official Trailer – Elevate Your Perspective

Europe looks so different from above! National Geographic

Posted by How To Kill an Hour on Tuesday, 29 October 2019

EUROPE FROM ABOVE

National Geographic will give people an impressive aerial tour across Europe very soon! As part of a brand new six part series “Europe From Above” premiering on 10th November, we will get to see spectacular views, unique insights and a brand new perspective on Europe’s finest cultural and geographic landmarks.

Filmed over a course of a year, Europe From Above will explore in stunning visual detail, the culture, history, innovation and engineering feats which have shaped Europe. Viewers will get to witness what their favourite countries look like. Through the change of seasons, such as the tulip fields in Holland magically bursting into colour! Furthermore viewers will get to witness the cascading waterfalls at Italy’s Dolomites solidify into ice in seconds!

Each episode is focused on one distinct European country. As this awe-inspiring visual journey highlights and celebrates both natures creations and the human stories which contributed to how their modern nations look today.

Furthermore, viewers will be soaring over well known sites such as Spain’s unfinished Sagrada Familia. Also, the beautiful, historyic windmills and floating homes of the Netherlands and the UK’s Eden Project.

Also, witness incredible views of a tropical resort from within a disused airship hangar in Germany, the largest castle in the world in Poland and an ice-track in Italy.

Europe From Above Episodes:

 

Europe From Above: United Kingdom

Premieres Sunday 10th November at 9pm

This spectacular aerial journey reveals the United Kingdom, as we’ve never seen it before. Flying cameras soar over the Giant’s Causeway as jet-ski litter pickers tidy up the coast. Daredevil gardeners handle chainsaws while hanging from the Eden Project roof. Glide through the London skyline as one of the city’s tallest skyscrapers gets a spring clean.

Europe From Above: Italy

Premieres Sunday 17th November at 9pm

Cameras swoop over the treasures of ancient Rome, fly alongside dredger in Venice and get a bird’s eye view of Sicily’s ladder top fishermen.  We look down on daring scientists as they climb Italy’s Etna volcano, we see bizarre vibrating forks at work in Puglia’s olive groves. Race around an ice track in the high Alps at the world’s strangest supercar school.

Europe From Above: Germany

Premieres Sunday 24th November at 9pm

Hover over a factory the size of a city, fly alongside a record-breaking cable car and get a bird’s eye view of the largest land vehicle on the planet. But this is a country with a quirky side. We’ll fly through a tropical resort inside a vast disused airship hangar. Tour 10 tiny islands where residents have their own personal trains.

Europe From Above: The Netherlands

Premieres Sunday 1st December at 9pm

This spectacular aerial journey reveals the innovations that made the Netherlands a technological powerhouse.  Flying high over historic windmills, futuristic greenhouses, modern turbines and floating homes we reveal the Netherland’s battle for space to live on and grow food.  Weird looking forts provide a glimpse of this nation’s struggle for independence, and bizarre New Year’s traditions bare its community spirit.

Europe From Above: Poland

Premieres Sunday 8th December at 9pm

Swoop over the largest castle in the world, zoom through fireworks over Krakow. Witness the struggles of European Bison, the largest land animal in Europe. This bird’s eye view of Poland also reveals a nation undergoing an astonishing transformation. In Warsaw Poles are hard at work building what will become the tallest building in the EU.

Europe From Above: Spain

Premieres Sunday 15th December at 9pm

Soar over Barcelona’s Sagrada Familia as architects work around the clock to finish the building. Daredevil barnacle hunters rappel down jagged cliffs to hunt for one of the world’s most exclusive shellfish. Glide over one of the world’s greatest abandoned buildings nestled deep in Spain’s northern mountains.

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