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Black Friday, a wonderful customer experience

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Us Brits are predicted to have spent a whopping £5.6Billion combined on Black Friday and Cyber Monday this year. With the average spend also predicted to be £251.20 each. Why the shift in behaviour? The digital era. Shoppers are now preferring speed and convenience rather than going into a brick and mortar store.

92% of those surveyed by PwC claim that they will have bought at least 1 item over the internet between Black Friday and Cyber Monday. This number includes 56% of all customers who intend to do all their shopping on the net!

Black Friday Human Interaction

Despite this HUGE increase in online shopping. The PwC survey discovered that 75% of consumers desire human interaction as part of the digital journey. Therefore more retailers are investing in assisted intelligence solutions.  Which therefore will create a seamless brand experience in order to compete in such a competitive online environment, this is according to Sameer Parvez, Head of Retail & Ecommerce at Teleperformance:

With sales predicted to be 800 per cent more than a regular Monday, it is imperative retailers have a digital customer experience in place that integrates chatbots with their existing customer interaction channels, alleviating pressure from customer service agents. The demand for chat services is significant, with over 50 per cent of consumers preferring this method of instant communication.

As more and more consumers go online, companies that adopt an omni-channel customer engagement strategy can retain an average 89% of their customers, deepening the relationship between the brand and the consumer.”

In order to stay relevant to consumers who now expect 24 hour communication, retailers must respond to this need and boost their digital online experience by considering a High-Tech, High-Touch approach. This gives shoppers the option to speak to a customer service advisor as well as round-the-clock online chat services.

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Anthem VIP DEMO & MORE!

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Anthem is EA’s brand new game that really surprised everyone during E3 2017. It’s a brand new game, a brand new franchise in a completely new universe. It’s a futuristic open-world RPG that many are excited about and for good reason!

Anthem is an upcoming online only, multiplayer, open world,  third person RPG game that’s being developed by BioWare Edmonton and published by EA. Due for release in 2018, this game is said to be HUGE and it’s release is not too far away. February 22nd to be exact! You and your friends take take on a role of a Freelancer in a group of up to 4 bold and courageous people who leave their civilisation to explore a dangerous yet beautiful landscape.

If the gameplay trailer didn’t get you excited the demo surely will, the VIP Demo is available for a short peroid between January 25th-27th. A few weeks prior to it’s release on February 22nd.

How do I get access to the VIP Demo?

Well you can pre-order the game, join Origin Access or join EA Access to experience Anthem before everyone else. Furthermore by playing the VIP Demo you get an in-game item. Highlighting that you were one of the first gamers to play!

For more information on the VIP Demo please click here to head to EA’s website.

Pre-Order Anthem here!

Anthem

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Anthem is an upcoming online only, multiplayer, open world,  RPG game that’s being developed by BioWare Edmonton and published by EA. Due for release in 2018, this game is said to be HUGE and a lot of fans are eagerly awaiting it’s release. You and your friends take take on a role of a Freelancer in a group of up to 4 bold and courageous people who leave their civilization to explore a dangerous yet beautiful landscape.

To Pre-Order Anthem please click here!

Google Ad Block

Google Ad-Blockers

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Google are currently working on an ad-blocker called ‘Funding Choices’.

Ad-blocking programs are designed to protect consumers from the intrusive web ads that slow down browsers and suck up personal data.

Majority of publishes and producers rely on advertising revenue, so the ad-blockers take ‘a big toll on their companies. So giving the consumers the option to pay for ad-blocking would cover these expenses.

Recent figures from Internet Advertising Bureau (IAB) show that 22% of UK adults use ad-blocking services online and in 2016 alone, the service Ad Blocker Plus claimed to have over 100 million active users worldwide.

To hear the guys chatting about this please click here!

PornHub Helps!

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Pornhub is now helping to make sex safer!

They’ve launched a site called PornHub Sexual Health Center is an online forum to help people with questions about anything from sexuality to sexual health and relationships!

The information on the site is sourced by experts which is directed by a clinical psychologist and sex Therapist Dr Laurie Betito. She explained that:

‘One thing I have realised is that no matter our background or desires, sexual education – mental, physical, emotional and spiritual – plays a vital role in our society….It has always been a dream to connect with, educate and inform people all over the world on a massive scale…….Heading the Pornhub Sexual Wellness Center is an opportunity to reach a global audience and provide a source for healthy sexual education and dialogue. I’m very excited for the amazing work I have partnered to accomplish.”

To listen to the guys chatting about this please click here!